Norges Automaten TVC: a fun collaboration between MaltaFilm and Infinity Studios from Stockholm, with wardrobe, hair & make by Anna, Robert and Lisa, photography by Johan.
An uptempo and colourful TVC created for the Norwegian market. Over two days we carried out a simultaneous film and stills shoot in two studios at Studio7 in malta.
This was a complex production, requiring military precision and timing. As each model was done with their stills shoot they were escorted three floors up to their film shoot. One model was always in hair and make waiting for their turn through the mill. Photographer Johan Annerfelt, hairstylist Robert Preston, makeup by Anna Göransson, wardrobe by Lisa Preston. A fun and exciting day, with a lot of great energy!
Johan's colourful, happy and upbeat images were used online, and in a supporting print campaign as well as other campaign assets.